Envestnet Whitepapers

Unlocking Personalization at Scale to Better Help Serve Clients Today and Tomorrow

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Envestnet's concept of the Intelligent Financial Life™ represents a shift in the way we approach financial management. Rather than simply providing investment solutions or asset allocation strategies, Envestnet seeks to enable a more personalized and holistic financial experience for clients. By leveraging technology, intelligence, and solutions, Envestnet aims to help advisors and through them, their clients make more informed decisions about their finances, manage their wealth more effectively, and ultimately achieve their financial goals. This white paper will explore how Envestnet is using personalization at scale to help deliver on this vision of the Intelligent Financial Life and how asset managers, advisors, and their firms can adopt these strategies to potentially better serve their existing and future clients. The Greatest Generational Wealth Transfer in U.S. History The 2021 report from Cerulli Associates titled "U.S. High-Net-Worth and Ultra-High-Net-Worth Markets 2021, Evolving Wealth Demographics," discusses the impending transfer of wealth from Baby Boomers to their heirs and younger generations. This transfer of wealth from one of the largest generations ever in the United States is expected to be massive, with estimates as high as $84.4 trillion projected to change hands through 2045. This transfer of wealth has significant implications for the U.S. economy and for the financial well-being of future generations. With this shift from Baby Boomers, currently the lifeblood of the wealth management industry, to their heirs, it will be critical for advisors to understand the needs and expectations of Gen X, Millennial, and Gen Z children who will be inheriting this wealth. Generational Windfall Cerulli has raised estimates for U.S. wealth transfers over the next 25 years To Heirs 2011 to 2035 2018 to 2042 2021 to 2045 Bloomberg Source: Cerulli Associates To Philanthropy $90T 80 70 60 50 40 30 20 10 0 $84.4T projected to change hands through 2045 © 2023 Envestnet, Inc. All rights reserved. For one-on-one use for client's Financial Advisor only. 2

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